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I was constantly teeming with ideas the field of marketing was therefore the ideal specialty in which I was sure to flourish  into digital In I started to become more and more interested in digital I saw in this specialization the ability to multiply touchpoints with targets This opened big doors and new opportunities alongside traditional media marketing I had the chance to join a research laboratory on multimedia communication and AI artificial intelligence between and Period during which.

I was able to use my knowledge in marketing and develop my wedding photo editing service  skills on technological aspect It was rich in teaching and very educational for the rest of my journey Wajdi Baccouche Wajdi Baccouche What made you want to create a digital agency what was the trigger In fact being an entrepreneur was not an end in itself an absolute desire What was the trigger was listening to the frustration.



That I felt during my last professional experiences frustrated by traditional media advertising frustrated by seeing new communication opportunities notably with the emergence of Facebook In reality I really wanted to make things happen but the companies I worked for weren t yet ready to take the plunge At the time there were mainly email marketing or website creation agencies So in my eyes.