I haven’t used it myself, but a lot of digital marketers recommend it.

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Open Site Explorer is invaluable not just to SEOs, but digital marketers of all stripes. If you haven’t used it yet, you’re missing out. Cost: FREE 53. Screaming Frog SEO Spider Offering an in-depth SEO audit of more than 30 metrics, Screaming Frog’s SEO Spider tool is one of the most comprehensive technical SEO analysis tools out there. Cost: FREE Social Media Tools 54. Hootsuite Few social media management tools are as well-known or widely used as Hootsuite. This fully featured platform offers all the social media management functionality you could ever need, which is probably why it’s so popular.


Cost: Free for limited use; pro plans start at $9.99/month 55. TweetDeck If you IT Numbers only want to focus on Twitter, TweetDeck will soon become your new best friend. Don’t waste time wrestling with the Twitter.com interface – get all the functionality Twitter should have built in the first place with TweetDeck. Online marketing tools Tweetdeck Cost: FREE 56. Buffer Yes, other social media tools offer scheduling functionality, but Buffer is among the simplest and most elegant platforms for managing social media accounts. Bonus points to the Buffer team for running one of the best blogs in the business. Cost: Free for limited use; pro plans start at $10/month 57.




IFTTT Although not a social media tool in the strictest sense, IFTTT (short for If This, Then That) lets you connect the apps you use on a regular basis and create logic-driven workflows for automating routine tasks. An interesting way to create social media updates and dozens of other nifty uses. Cost: FREE 58. BuzzSumo Another app that falls into several categories, BuzzSumo is just pure awesomeness. Find out which content is being shared across which networks and by who. Brilliant. Cost: Plans start at $99/month 59. SocialOomph Social media management platform SocialOomph does a little bit of everything – post scheduling, keyword tracking, draft management, multiple account connectivity, and mentions/retweet monitoring.